售书!
MKTG 7502 Strategic marketing&Branding 八成新 价格60
Kevin Lane Keller, Strategic Brand Management: Building Measuring and Managing Brand Equity, Third Edition, 2008, Pearson Education International
IBUS7316 International supply chains 9.5成新 价格80
Coyle, J., Bardi, E. and Langley, C. (2003) The management of logistics, 7th edn., Thomson Learning.
这堂课老师会推荐2到3个版本的教材,这是其中一版。
ECON7010 Microeconomics for Business 之前沾了一点水,但是不影响整体。附送study guide,textbook+study guide 55
Pindyck, R. S. and Rubinfeld, D. L. (2009) Microeconomics, 7th Ed. Pearson Prentice-Hall.